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Gum Care

GUM PROBLEM

Gum Care - Image 1 - Listerine - en-MY

THE PRIMARY CAUSE IS INCONSISTENT ORAL CARE

When you don't brush, floss and rinse regularly, food and germs get lodged in between the teeth and gums. This is the perfect environment for bacteria to multiply and become plaque

GUM SAFETY RULES

USE A SOFT-BRISTLE OR ELECTRIC BRUSH
USE A SOFT-BRISTLE OR ELECTRIC BRUSH
STICK TO A GENTLE, TWICE-DAILY BRUSHING ROUTINE
STICK TO A GENTLE, TWICE-DAILY BRUSHING ROUTINE
FLOSS ONCE DAILY
FLOSS ONCE DAILY
MAKE REGULAR DENTIST VISITS FOR PLAQUE AND TARTAR REMOVAL
MAKE REGULAR DENTIST VISITS FOR PLAQUE AND TARTAR REMOVAL
CLINICAL STUDIES SHOW 2X MORE HEALTHY GUM-SITES WITH CONTINUED USAGE SO RINSE TWICE A DAY WITH LISTERINE®
CLINICAL STUDIES SHOW 2X MORE HEALTHY GUM-SITES WITH CONTINUED USAGE SO RINSE TWICE A DAY WITH LISTERINE®

SYMPTOMS OF GUM PROBLEMS

INJURED GUMS IS NEVER A GOOD SIGNInjured gums while brushing is one of the first signs of gum problems.

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OTHER SYMPTOMS

PUFFY GUMS
PUFFY GUMS
RECEDING GUMS
RECEDING GUMS
WEAKEN GUMS
WEAKEN GUMS
GUM IRRITATION
GUM IRRITATION
TARTAR BUILD-UP
TARTAR BUILD-UP
BAD BREATH
BAD BREATH

WHAT IS PLAQUE?

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Dental plaque is a sticky, clear (often invisible) film of bacteria that forms on the teeth - both above and below the gum line.

If not removed, it can harden to form tartar.

BACTERIA: TOUGH

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Bacteria on their own can be picked off one by one.

PLAQUE: TOUGHER

gum-care-healthy-gums-16

Plaque is stronger and harder to defeat.

THERE ARE WAY MORE BACTERIA IN YOUR MOUTH THAN PEOPLE ON EARTH
TRIVIATHERE ARE WAY MORE BACTERIA IN YOUR MOUTH THAN PEOPLE ON EARTH

PLAQUE ATTACK

HOW DOES IT AFFECT TEETH AND GUMS?

1 SYMPTOMS

gum-care-healthy-gums-18

  • Puffy gums

  • Weaken gums that injure easily when brushing or flossing

  • Presence of calculus (tartar) which is a form of hardened plaque

  • Halitosis (chronic bad breath)

  • In severe cases, shaky teeth and loss of teeth

2 CAVITIES

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Dental cavities are caused when bacteria from plaque feed on sugar from food to produce acid over time. This acid destroys tooth enamel and forms cavities (holes in your teeth).

3 BAD BREATH

gum-care-healthy-gums-20

Plaque bacteria stinks so it also causes bad breath.

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Site last updated: July 06, 2026

Disclaimer: Advice on oral care provided on this site is not intended as a substitute for professional medical/dental advice, diagnosis, or treatment.

Always seek the advice of your physician, dental professional, or other qualified health provider with any questions you may have regarding a medical/dental condition.